It’s really more about who we aren’t, than who we are. We aren’t a traditional, multi-layered advertising agency focused on maximizing billable hours to cover big staffs and high overhead. Instead, we maintain a streamlined staff and rely on integrated partnerships with talented, award-winning designers, copywriters and web developers who own their own studios and have experience in every industry you can imagine. Want to see how fast an agile ad agency can move? Call our Charlotte office. Text us. Tweet us. And get the responsiveness and enthusiasm you want and need right now.
John A. Powell III
John Powell has worn many hats over the years: art director, creative director, account executive, agency president and new product entrepreneur. As a result, he brings a unique insight into how each client’s individual needs should be addressed. Strategic planning marketplace and research assessment, developing tactical executions and creative implementation of a client’s strategy are all part of what John brings to the table.
Meigan Powell Alexander
Meigan Powell has used her skills as a media buyer, planner and marketer to enhance the success of such brands as Wachovia, GM, Zatarains, Arby’s, and Benihana, to name a few. Her wide-ranging Washington, D.C. and New York ad agency experience spans projects as diverse as devising media plans for Six Flags theme parks to implementing local Hispanic media and merchandising for Heineken, Heineken Light, and Amstel Light to developing and implementing targeted national political campaigns. Better yet, her bachelor’s degree in art and design, means she also has high creative wattage, making big-idea contributions to our brainstorming sessions and clients’ “buzz marketing” efforts.
Before joining Powell & Partners, Heather Nikoncyk honed her skills as an agency traffic and production manager on accounts such as Bloom, Bojangles’®, Visit Charlotte, Ruby Tuesday, State Farm®, CarMax, The One Show, BRICA® and the Charlotte Bobcats. She also mastered customer service and project management for a printing company, before falling prey to the creative allure of the ad agency world. Officially, Heather does billing and helps manage projects at Powell & Partners. Unofficially, the chick with the pink hair is the CCO (Chief Color Officer)
Account Service & Business Development
Kathi Shea came to Powell & Partners after owning and working for companies with clients that included UPS, M&M’s, Ford Racing, CitiFinancial, McDonald’s, John Deere, Gillette, RadioShack, NAPA, Sears, Valvoline and Sara Lee. Her specialty is designing marketing programs that interact with target buyers to increase brand loyalty and purchase. You name it, Kathi knows it inside-out -- sports sponsorship, customer and sampling events, sweepstakes, data collection, media promotion and partnerships, client and media hospitality, mobile messaging and social media.
Automotive Aftermarket Guru
Former board chair of the Specialty Equipment Market Association, Jim Cozzie had held senior-level positions with leading, iconic aftermarket companies including Hurst Performance Inc., Super Press Inc., B&M Racing and Performance Products and Zoom Performance Products. Our go-to consultant brings extensive experience in developing brand and market positioning, sales programs, and new product development. He’s also been part of the world of “How To” television production.
Steven Fisher, a.k.a. “Fish”
Senior Designer/Art Director
We fell for Fish’s work hook, line and sinker. Just reading about his multifarious experience is enough to make you gasp for breath: artist, poet, graphic designer, advertising manager, color corrector, desktop publisher, saucier, line cook, mural painter, graphic novel collaborator and telemarketer (not necessarily in that order). Formerly a visual maestro for a leading innovative medical device company, independent printing operation, large real estate developer and other brand-centric marketers, Fish has also helped open restaurants in Chicago, cooked at the James Beard House, exhibited in galleries and custom painted slot race cars. Oh, the stories we bet this self-described “Creative Journey Man” could tell…
Senior Designer/Art Director
For over 30 years, Randy Sluder has been creating powerful, compelling and award-winning design solutions for a diverse clientele in our region. Some of the industries he has served during his career include: telecommunications, textiles, banking, municipal utilities and manufacturing. While his major passion is the pursuit of excellence in concept and design, it is further augmented and complemented by his mastery of many of today’s most sophisticated design and illustration software programs. Superb digital photography is just another critical capability Randy brings to Powell & Partners.
Malia Kline, of Kline Creative, is an award-winning writer who partners with Powell and Partners Creative when a client needs a story told in the most compelling language possible. No matter what business you’re in, chances are Malia already knows a great deal about it. She’s worked for clients in banking, information technology, healthcare, toys, retail, real estate, resorts and a wide variety of other industries. A self described “information sponge,” Malia is known for getting up-to-speed with client needs and new information in record time.
Nick Borgert is a former reporter and editor who spent two decades writing for some of the area’s best ad agencies and independent clients. One of his specialties is the rapidly changing healthcare marketplace, an area that benefits from his extensive knowledge of hospitals, clinical labs, surgical materials and many other areas related to medicine and patient care. Nick has even done marketing and public relations for the Israeli company whose pioneering efforts in packaging technology made possible the introduction of the “camera in a pill.”